Octobre Rose 2023: How to Support Breast Cancer Awareness in Paris

Octobre Rose 2023: How to Support Breast Cancer Awareness in Paris

Eiffel Tower in pink for October Rose
The Eiffel Tower was illuminated in pink to kick off Octobre Rose (breast cancer awareness month) in Paris. © Ruban Rose

Most of us probably know someone who has been or will be affected by breast cancer. I am a breast cancer survivor, and a number of my friends (both women and men) have been treated for breast cancer and survived. According to the World Health Organization, it’s now the most common cancer worldwide. Fortunately, preventative measures, including early detection, can help save many lives. That’s why we at INSPIRELLE support Breast Cancer Awareness Month, known as Octobre Rose (Pink October) in France. We encourage you to participate in some of the diverse awareness activities this month!

Ruban Rose logoSpearheaded by the Ruban Rose (Pink Ribbon) association in France, Octobre Rose is part of the annual global Breast Cancer Awareness Month campaign which aims to raise awareness of the disease and the importance of early detection through regular screenings (dépistage). The goal is to mobilize as many people as possible to join the fight against breast cancer and to raise funds for medical and scientific research.

“Breast cancer treatment can be highly effective, achieving survival probabilities of 90% or higher, particularly when the disease is identified early.” – World Health Organization

Here are some of the ways you can support the Octobre Rose campaign in Paris:

Breast Cancer Screening Demonstration
Workshops to raise awareness of breast cancer prevention will take place around Paris through October. Photo © Assurance Maladie de Paris


According to La Ligue Contre la Cancer (League Against Cancer), one out of every eight women in France is likely to get breast cancer, yet only 50.6% of women concerned participated in organized breast screenings in 2021. In France, breast screenings (including mammograms and ultrasounds) are 100% reimbursed for women 50 years and up every two years. 

Breast Cancer Awareness Workshops (October 1 – 31, 2023)

Throughout October, join one of the many talks and workshops to raise awareness of the importance of early detection organized by the Assurance Maladie de Paris around the city. For locations and hours, check the Assurance Maladie website HERE. 

Pink Yoga Classes & Breast Cancer Prevention Workshops (October 5, 2023)

The Fondation Cognacq-Jay is offering free Pink Yoga classes in eight locations around Paris as a way of encouraging participants to exercise regularly in order to reduce the risk of illness. Each session is followed by a lesson on preventative self-exams or other workshops. Register in advance on Eventbrite.

INSPIRELLE team participating in the annual La Parisienne walk. ©INSPIRELLE


La Parisienne (September annually)

This year’s La Parisienne took place in Paris from September 8-10. Check their website for next year’s dates and register in advance to walk or run past some of the city’s most renowned landmarks while raising funds for breast cancer research. Funds raised go to the Fondation pour la Recherche Médical, the official partner of La Parisienne. 

Color Run Montmorency (October 15, 2023)

Bring the family to join the fun Color Run Montmorency taking place from 10am on Sunday, October 15, at the Nelson Mandela Sports park just north of Paris. Participants of all ages can run, walk, or do the moonwalk to raise money for the Ligue Contre le Cancer for cancer research and support for breast cancer survivors. 

Odysséa (Cannes – October 22, 2023 & other cities in 2024)

Since 2002, Odysséa’s sports-oriented events around France have raised over 10 million Euros for over 50 associations and organizations fighting breast cancer through prevention and research. This year’s Paris race took place on October 1st, but there’s still time to join the race in other French cities like Cannes on October 22, Nantes in March, 2024, Toulouse in April 2024 —or check their website for next year’s Paris dates.

La Course des Lumières (Paris — 18 November, 2023 & other cities in November/December)

Light up the night as you walk 4km or run 8km with light sticks in hand to raise funds for the Institut Curie, France’s leading cancer center. DJ sets, Photobox booths and other activities in the race village at the Stade Emile Anthoine near the Eiffel Tower will ensure it’s a fun and meaningful evening for you and your team! For races in other cities, including Bordeaux, Lyon, Marseille, and Toulouse, check their WEBSITE.


Cancer Support France

For 20 years, Cancer Support France has been offering free and confidential support to English-speaking cancer patients, their caregivers and families in France. They welcome volunteers to be trained and then serve as Active Listeners for the phone hotline. For more information on becoming a volunteer, or to donate, visit their WEBSITE.

Read more about Cancer Support France: How an Active Listener Can be Your Best Ally

Ruban Rose

Co-founded by the Estée Lauder group and Marie Claire magazine in France in 1994, the Ruban Rose (formerly “Le Cancer du Sein, Parlons-en!”) association has raised over 4 million euros for breast cancer research.  Its missions are to raise awareness of early detection and to support breast cancer research through its annual Pink Ribbon photo awards. Their work throughout the year is celebrated in the annual Octobre Rose campaign. 

La Ligue Contre le Cancer

La Ligue Contre Le Cancer (League Against Cancer) is France’s leading independent non-governmental organization funding cancer research. With more than 500,000 members and 20,000 volunteers, the League is a grassroots movement that aims to fight cancer through research for cures, awareness campaigns, prevention, and providing support for people affected by breast cancer.  



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